Let Your Customers Redesign Your Website!
When you purchase a new item from a Yahoo! Store, you are asked if you'd like to provide feedback on the transaction. About two weeks after the initial purchase, an email from Yahoo! Stores shows up, asking you to provide feedback for the vendor. Whether your experience was good or bad, the opportunity is probably seized more often than not by customers.
Of course, I would bet that bad experiences are more likely to be posted than the good ones, but I'd bet the number is still substantial enough to affect the owner's website look and payment processes.
Does your website have a feedback form? Do you give your customers an opportunity to tell you how you did? Wouldn't those opinions help you shape your customer satisfaction and support foundations? I think so.
Your customer may have a great idea that would compliment your site, or a function that they would have liked (such as saving their information if they order often, so they don't have to fill in purchase forms over and over).
You can set up an automatic feedback email during the initial purchase, or you can send the customer a letter asking them to return to your site to provide information. Either way, this information can be valuable in making future visitors into customers!
Will Hanke is owner of Lighthouse Technologies, http://www.techlh.com a web design, programming and hosting company. He is also author of several software applications in use by companies across the US.
Web Design for the Professional Magician Part I - Selecting the Perfect Domain Name
Selecting the Perfect Domain NameThe first issue I have with magician web sites is the improper use of domain names. Examine the following list of URLs and select the most professional one:
Making The Business Case For Web Standards
Through the explosive growth of the Web, companies have realized the benefit of building a strong online presence. By publishing a website to the Internet, companies are able to build their brand, market their products, support existing customers, release publicity pieces, and even take orders.
Wheres Your Focus, Money or Customer?
Is your website Really useful?I had a 'rep' in yesterday who was telling me he had a website, not realising I'm a man of many talents he was telling me about all the new companies he was working with and the great products he could offer and reminded me to go to his website.When he'd finished, I asked him:-"what is the purpose of your website?" a question which he couldn't answer.
My Yahoo Search - Beyond Bookmarks
Yahoo has long offered email, an online calendar, notes, bookmarks, and more through their free My Yahoo service. Now Yahoo has expanded this service even more by adding My Yahoo Personal Search to the mix.
Your Website Should Be Selling
It may come as some surprise to a traditionally off-line business that their website should be attracting new sales, or at least supporting the sales they have made. There is a common misconception that a website is more of a cost than an asset.
From Search to Sale
The Internet car buyer is an elusive animal. Trying to hunt them down for the kill is not to be taken lightly.
The Number One Reason Most Websites Fail
Failure, just like success, is measured differently by each and every one of us. What one man treats as success another may view as failure.
Nonsense! Why Do I Need a Website?
"I don't sell anything online, I don't advertise online, in fact I don't really even know how to use a computer..
Art, Artists and the Web: Part 4--What to Do After a Website is Designed
What to do if you are an artist after you finish your website.Unfortunately, just because you've created a website, does
not mean that anyone will visit it.
The Internet Road Map
1) Data CaptureOne easy way to collect e-mail addresses and permission is via a signup box on your website. Place your signup box in a visible place on your homepage, and other appropriate pages, where visitors might choose to opt-in.
Lead Generation How to -- 10 Tips On Generating More Internet Sales Leads
Many millions of dollars are being wasted on promoting and sending traffic to ineffective lead generation websites. Here are my top 10 tips to make your site generate more leads for you and your company.
Web Success Secret - Keep Your Visitors Interested
Visitors to your site come looking for information or solutions
to their problems. They will remain there if they find what they are looking for.
You Need a Website!
No matter the size of your business, having a web site is a low cost way to market your services and products twenty-four hours a day. Web sites are a constant advertisement for your business and will help you reach your targeted customers effectively.
Give Your Business a Cash Infusion
Whether you have your own business already, or are looking for a way to cash in on the profit potential of reaching millions of internet users - you can't afford NOT to read this??..
Beware the Software Siren
I've heard several prominent web marketers mention in their classes and public forums how easy it is to create your own software. Why, all you have to do is run over to Elance.
Tell me what your website does!
You know exactly what your organisation does and what your website offers its users. This information has probably become second nature to you, but first-time visitors to your site won't know this.
The Most Important Aspect of Writing Web Copy
There is an ongoing debate about web copy. Some say that it should be similar to direct mail copy.
Get to Know People through Websites
Web sites are not just places to sell things; they are a medium where people can get insight into other people's lives. Take the musician Xavier Rudd for example.
Let Marketing Manage Your Website Content
The definition of the phrase "Content Management" depends on what the organization may need or a vendor may offer. There is no general purpose or standard content management system that can satisfy today's diverse business needs across the board.
7 Reasons YOU Need a Website
1) A marketing necessityI still hear it said from time to time that you really do not need a website if you are a private practice professional. I disagree.